About Donna L. Doyle, NJ Top Direct Reponse Copywriter

Meet Donna Doyle

Direct Response Copywriter for Alternative Health, Skin Care and Self-Improvement Products and Services

Why Hire Me

My mission? To create winning print and online direct response campaigns that meet my client’s sales and marketing goals.

I do this by working closely with my clients, asking them the right questions about their prospects and products, and creating compelling copy that increases response and profits.

My more than two decades in the direct response industry means that I know what works, what doesn’t, and the best ways to boost my client’s sales. I’m also on top of the latest trends in direct response online, print, radio and TV.

Copywriter of the Year

I was honored to be awarded “Copywriter of the Year” by American Writers and Artists, Inc. (AWAI) joining the ranks of such industry leaders as Clayton Makepeace and Robert Bly.

Million-Dollar Track Record

I’ve written million-dollar controls for some of the biggest names in the natural health and beauty industry, and my clients include some of the biggest direct response names from around the world.

Diverse portfolio

My diverse portfolio includes both print and online direct response promotions, advertorials, email conversion campaigns, landing pages, and websites to name just a few.

Experience

When you hire me, you'll also get the benefit of my decades of knowledge and experience with advertising, direct response copy, graphic design, print production, and more. Some of my control packages have mailed for close to a decade!

After only four weeks in the mail, your direct response package is smashing our control. Response has literally doubled with a higher average order.
Matthew Katz
Northstar Nutritionals

Track record

Proven Direct Response Success

My specialty is creating winning direct response creative for natural health, skin care, and self-improvement products – and my services has been used by some of the biggest direct response companies from around the world. My client list includes companies in the United States, Canada, Australia, Great Britain, Germany and the Netherlands.

When it comes to direct response, results are everything. Here’s just a small sample of what I’ve accomplished for my clients:

A top-10 natural health company asked us to develop new direct response creative to beat their successful, yet fatiguing control for a hormone-balancing product. My advertising campaign increased response by 30% while increasing over average order by $25 over the prior control.
The same natural health company later hired our team to beat their 4-year control for a liver supplement. My copy beat the prior control by 22%. Two years later, it was still going strong.
We wrote packaging, insert and direct response copy for a new skin care moisturizer. Our efforts were so successful, that the client called upon our team again to help them develop direct response creative for their entire line of skin care products.
Our Online advertising promotion for "The Blood Sugar Solution” by Mark Hyman, M.D. helped turn this book into a #1 New York Times Bestseller.
Another online direct response promotion for a nitric oxide supplement beat the control by over 50%

Do you have a direct response promotion that’s not living up to your expectations?

Let us give it a new lease on life with a Creative Critique.

One high-visibility women’s health supplement who implemented our team’s suggestions enjoyed a 25% boost in response – and I’d like to help you do even better.

A creative analysis includes an analysis of your copy along with detailed suggestions for improvement. We will identify its strong points and what can be improved. Critiques include recommendations for both copy and design. I will provide specific ideas, concepts and creative techniques. Contact Us for more details and an estimate.

Prior to starting CopyByDoyle in 2000

I worked for Prentice Hall Direct. As Senior Copywriter and later as Copy Supervisor for the company's line of health books, my direct mail efforts for “Heinerman’s Encyclopedia of Fruits, Vegetables, and Herbs” was named one of “Axel’s Grand Controls” by Axel Anderson of Inside Direct Mail magazine.

I repeated this performance for Dr. Heinerman’s follow-up book, Heinerman’s Encyclopedia of Healing Juices, turning this follow-up title into a worldwide bestseller. My control mailed well over six million pieces during the next four years and became a top-selling TV infomercial.

My professional experience also includes copywriting and marketing for book and magazine publishers, advertising agencies, newsletters, and personal finance products and services.

Meet Donna Doyle